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@a消费者行为论@Axiao fei zhe xing wei lun@x精神分析@x研究
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@a特雷维桑@Ate lei wei sang@g(Trevisan, Enrico)@4著
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非理性消费：关于消费者行为决策的心理分析与应用/(美) 恩里科·特雷维桑著= The irrational consumer：applying behavioural economics to your business strategy/Enrico Trevisan/甘亚平, 甘兰译.-北京：人民邮电出版社，2017.04
